Analysis of the Prospects of the Automotive Mold Market

With the rapid development of the world economy and the continuous improvement of people's living standards, the demand for transportation vehicles is increasing. In order to meet the needs of consumers, car manufacturers are constantly increasing their efforts in developing new car models. The new car models that appear in the market every year are also constantly refreshing. In the future, the capacity of the automotive mold market will grow rapidly with the growth of the automotive market and the increasing competition in the automotive market. This is also the result of the rapid development of the automotive industry and the significant acceleration of the development speed of new car models.

According to the "2015-2020 China Automotive Mold Industry Production and Sales Demand Forecast and Transformation and Upgrading Analysis Report" released by Forward Industry Research Institute, in 2011, there were 317 new models of passenger cars launched in the domestic market, including nearly 70 new models and about 247 upgraded models. The value of automotive stamping molds required for designing and manufacturing a brand new car model is approximately 100 million yuan; On average, about 25% of the stamping molds for each updated model need to be replaced, with a value of approximately 25 million yuan. Based on the new car models launched in 2011, the annual market demand for stamping parts molds for passenger cars in China is over 7 billion yuan. Considering the demand for molds in upgraded models, the market capacity for automotive panel molds should reach over 13 billion yuan.

According to the categories of metal stamping parts and the requirements of automotive manufacturers, automotive stamping molds can be divided into three grades: low-end, mid-range, and high-end. Among them, molds with low technological content are already in oversupply, and the market profit margin is narrow; The competition in the mid-range mold market is becoming increasingly fierce, while high-end molds with high technological content are still far from meeting market demand and have huge development space.

According to the relationship between mold factories and automobile factories, they can be divided into two types: one is a fully market-oriented automobile stamping mold enterprise, and the other is a mold enterprise that is dependent on automobile manufacturers.

Due to the strong autonomy of fully market-oriented automotive stamping mold enterprises in new product development, mold development for new products usually begins one year before the product is launched, with high requirements for mold confidentiality. Therefore, when competing for orders in the market, independent mold enterprises have a relatively strong ability to obtain external new orders. From the development trends of the two mold enterprises in recent years, the market share of independent mold enterprises has shown a significant upward trend, which is closely related to the limited production capacity of dependent mold factories and the growth of domestic independent car enterprises.